Purdey Celebrates SS16 Collection Launch

Susan George Liz Brewer, Purdey SS16 collection launch

James Purdey & Sons were joined by well-known names in the world of fashion and celebrity as they launched their new Spring Summer 2016 collection at Purdey’s flagship shop at Audley House in the heart of London’s Mayfair.

The launch event showcased Purdey’s colourful new range of clothing and accessories, including key items such as the ladies’ hand-painted feathers silk scarf and sisal hats, as well as the new hardwood sunglasses and men’s linen suiting.

The celebration saw the likes of Leicester Tigers and England rugby player Tom Croft and actress Susan George, as well as key industry partners and Purdey’s menswear designer, John Harrison, toast the new collection. Stratstone of Mayfair provided two Aston Martins for the occasion and guests were able to browse the new styles while enjoying a selection of canapés such as chorizo scotch quails eggs and gin and beetroot cured salmon.

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