Wedding Planner | The Florist


Flower farmer and floral designer Rachel Siegfried is one half of the talented duo who set up Green and Gorgeous in Oxfordshire, which grows flowers naturally and in harmony with the season. Rachel runs courses and workshops and is an acclaimed wedding florist. Here, she shares her tips on how to plan everything from your bouquets to buttonholes.

What’s the first thing a couple should consider when choosing their wedding flowers?

As a flower grower I think the season should be the first consideration. The time of year will influence the choice of colour to a certain degree. For example, there is plenty of blue around in June, but not by September. Each season has a different character, too. Early summer has a cottage garden feel, whilst late summer feels more like a wild prairie. I think budget is also important and this of ten leads to the question of whether you want to arrange some of the flowers yourself with family and friends. Alternatively, this is a service that many flower farmer-florists, like myself, offer.

Should you go for one scheme to work across everything, from the bouquet to the table decorations, or is it OK to mix it up?

I think it is fine to mix it up, as long as there is an element that unifies the scheme. This could be the selection of foliage used throughout, a recurring colour, or the choice of vessels and props etc. Colour-wise, if the personal and ceremony flowers are in a soft and muted palette, similar but deeper tones can be used in the flowers for the venue.

How do the bride and groom’s outfits affect the choice of bouquet and buttonholes?

The style of the bride’s dress can have an influence on the shape and size of the bouquet. For example, if you have a very simple dress you may want to choose a more elaborate bouquet, while a more intricate, show-stopping dress of ten works best paired with a simpler bouquet that doesn’t distract from it. In terms of colours, I find it is often the bridesmaids’ dresses which dictate the colour palette used.

What elements of the venue should you consider when choosing your wedding flowers?

The type of venue and the mood it evokes should also influence the selection of flowers; from the rustic charm of a barn to the grandeur of a stately home. When checking out your venue, look at the wall and floor colour, light levels and focal points. Also, think about opportunities for florals above head height, and consider the table layout and shapes of tables. Are there any more unusual ways to use flowers in a wedding that you’ve seen and loved? I think cultivating a beautiful palette of flowers and foliage that are rarely found in a high-street florist is unusual in itself.

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